Connected Commerce
Summit Dubai - 2025

The Middle East’s first FMCG-Focused Summit on Omnichannel, Shopper & Retail Strategy!

Covering Categories across:

Food & Beverage

Healthcare

Personal Care & Beauty

Household Goods

and More!

8th October 2025
Conrad Dubai
Register Now

Join Dubai’s first Connected Commerce summit

The Connected Commerce Summit is the Middle East’s first dedicated summit focused exclusively on the needs of FMCG brands. It brings together Senior Leaders across Retail, FMCG, and Tech to explore how Omnichannel, Shopper and Retail strategies are reshaping the modern Shopper Journey.

From AI and Retail Media to Shopper Insights and Category Management, this is the region's must-attend summit for Connected Commerce!

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Our speaker lineup for 2025 includes:

Meet FMCG industry players

Connect directly with decision-makers across the Grocery, Consumer Goods, and Tech sectors ensuring every conversation drives real business transformation!

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Here's a breakdown of last year's attendees by company type:

FMCG BRANDS

72%

RETAILERS

10%

SOLUTION PROVIDERS
/ AGENCIES
/CONSULTANTS

18%

Who Should Attend?

Uniting FMCG leaders and innovators across roles such as:

Digital, eCommerce & Omnichannel

Revenue Growth Management

Direct-to-Consumer (DTC) & On-Demand Channels

Retail Media

Retailer Account Management

Shopper Marketing & Shopper Insights

Category Management

Brand Management

Data, Analytics & AI

Why Attend?

You'll walk away with:

Real-world case studies from the UK & EU

Ideas for you to apply to your projects

Tools for turning insights into activations & increasing ROI

Access to a community of peers and experts

Key Themes We’ll Explore at The Summit

Driving Data-Led Decision Making across marketing, sales, and eCommerce

Connecting Data to Personalisation across the omnichannel journey

Building Scalable Analytics Capabilities within CPG and retail organizations

Maximising the ROI of Retail Media through smarter attribution

Unlocking Retailer & 3P Data for more actionable insights and growth

Enhancing Collaboration between commercial, data, and insights teams

Harnessing Predictive Analytics & AI to stay ahead of shopper trends

Transforming Business Culture with data literacy and democratization

What you’ll learn

Dive into a day of thought leadership, strategic discussions, and case studies from omnichannel activation and shopper insights across the FMCG and Retail landscape.

Shopper, Category & Sales enthusiasts

Omnichannel Path-To-Purchase

Shopper Insights & Personalisation

Loyalty, Category & Retailer Engagement

Business Performance and Sales Analytics

Data, Analytics & AI for Commercial Growth

Shopper Marketing Activation & Measurement

Category & Brand Management

eCommerce, Digital & Omni enthusiasts

Digital Transformation

RGM & Digital Shelf Strategy

Emerging Tech in eCommerce

Omnichannel Commerce Growth Strategy

Direct-to-Consumer & On-Demand Channels

Activating Retail Media Networks in the Region

eCommerce Retailer Engagement & Collaboration

"Excellent forum. There was TONS of content very well executed in a timely fashion. Very much enjoyed it."

"Excellent summit. Great insights on capabilities in the digital and eCommerce space."

"The Summit gains moment each year and i feel this was one of their best yet. The content was applicable to most businesses and the speakers were clear in their delivery."

"Highly impressed - everyone was well prepared and there was a goodattendance. I would definitely look to attend next year and look forward toit."

"I thought it was one of thebest conferences I've been to in recent years. A lot of the information wasvery helpful, and the size of the event was excellent for networking."

"I loved the short presentation format and content. One of thebetter summits I have ever attended in my life."

"I would recommend this summit to anyone in the eCommerce space. Itwas the right amount of time with a good mix of topics. Enjoyed being able tomeet other eCommerce professionals and network with potential newvendors."

This event was perfect. It was the right length with ample breaks andcontent that kept me engaged. I left this summit feeling much more empoweredand knowledgeable about the digital grocery space

"Great mix of topics, the short presentations and question formatwas excellent and kept audience engagement high. Good list of attendees andnetwork ing opportunities."

Event Brochure

Want to Sponsor or Speak at the Connected Commerce Summit?

Connect with industry leaders, share your expertise, and position your brand at the forefront of innovation. 



Get in touch with the Events Director, Sarah Kingham, today to explore speaking and sponsorship opportunities!